Yes! A topic i can help!
I did a 2 months research last summer to upgrade my rig to be ready for october discounts, i am quite exigent on hardware for my gaming comp furthermore it's what i am paid for, well...sometimes.
Right now i have a 40inch iiyama 4k@60fps (good bargain on amazon but quality of the image at 60Hz 90fps makes moire effects on fences or parallel lines) with a 1080gtx asus Strix, bought before price went up the sky.
First for 4K it is a PITA to set up right, many reports problem with Displayport cables not attaining sufficient frequencies at sync, screen goes black for few seconds ( adding suspense to fpshooters := )...
Maybe choose your monitor first or if you keep the one already paid for what are its resolution and frequencies?
Then with the graphic card prices are utter BS last i checked, but if i printed money i d go 2080rtx ti all the way from EVGA maybe, in my case performance bump is at this outrageous price range for now...
Update : after some quick checking RTX2070SUPER at around 600€ seems to be today's better choice...
I am a long time overclocker, although not a real OC guy at the eyes of some hardcore LN2 madmen, it is more a way of optimizing cost/performance. Note that most CPU and GPU these days do OC without user intervention and are ruled by thermal sensors mainly.
I made a few custom loops with different radiators, even with salvaged home wall mounted radiator full copper low temp heat exchangers, played with lighting and UV leds to make tubing glow, it's fun to play with but a waste of money and time. I builded full air towers last year for way cheaper and even quieter. (Except for some All In One watercoolers, there are very efficient Corsairs models which are almost silents, and other brands certainly too)
Just go BIG on CPU radiator, i can point you items online i d be having fun helping you upgrade if you want.
I chose AMD this time, Ryzen2700x coupled with a MSI B450 gaming pro carbon. Best prices were on Amazon.de, and 16cores is never a bad investment, yes intels 8700 or 9700 are safe to choose but price difference is not logical.
MSI B450 because they made better quality components on their mainboards than the other brands for this chipset. But it's not a rule, maybe for latest chipset some other brand will shine in the lot.
Still on the mainboard, Wifi is just a bonus and you have to pay a non negligible extra for it on many mainboards, a just in case you cannot pull a wire to your router, as you have way better ingame latencies with a network cable.
LED lighting is really a scam as firmwares and apps from the manufacturers often cause problem or just dont give you control ( set up disappears at reboot ).
Overclock of my AMD Ryzen is on full auto by default (almost sure it is default bios conf) and works really better this way, just give it room to apply higher frequencies with a big CPU heatsink.
RAMs were expensive and some cheap brand at the time i made my selection like Corsair 3000 or 3200Mhz where performing as equal to higher freq lower latency ones due to better XMP/Bios compatibility. But here too it might not be the case with another chipset or brand.
As for hard disk drive definitely go for M.2 SSD you hook it on the mainboard with a good heatsink on it, Samsung EVO970 maybe two of them in 128Mb ' edit 128Gb
maybe i am old
' and put the old ones in the case for more storage.
I ll add up and edit on the list things that come back in my mind if any interest for anyone, tell me, there are so many things to look for i cannot recall everything at once.
I agree with Harrod200, 3600X maybe 3700X if you tend to keep your builds a little longer. Today i would choose a low priced X470 Msi gaming pro, or possibly MSI MPG X570 GAMING PLUS, some research are necessary though to validate this choice.
Nice video @ProvokedPrawn , and nice looking build, i particularly liked the riser for the graphic's card slot.